Thursday, April 17, 2014

Al Jazeera America Laying-Off Workers

Al Jazeera America hasn’t even been in operation a year, but financial struggles and less-than-stellar ratings figures are already forcing layoffs. 
The news organization has handed the pink slip to an untold number of staffers, the New York Post reported, citing sources close to the company.
“They’re not making their numbers or the revenue they thought,” said one, the New York Post said. “They have a really convoluted background of people in from Qatar [which owns it]. They’re don’t really get the U.S. market.” 
Al Jazeera America only draws in an average 15,000 viewers a night — which is even less than its flailing predecessor, the Al Gore-backed Current TV, that is bought for $500 million. And in the highly desirable 25- to 54-year-old market, Al Jazeera America only pulls in 6,000 or so viewers, the New York Post reported.
By contrast, the three main networks — NBC, ABC and CBS — pull in an average viewership that’s between 6.8 million and 8.6 million, recent Nielson ratings show. Cable competitors Fox News and CNN bring in — again, respectively — more than a million and nearly half a million, on average.
Read the rest of the story HERE.

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