The Governments got the answer for all you Procrastinators: the 'Nudge Squad'

Because everyone needs a little nudge now and then so the you can acheive 'our' goals: 

The federal government is hiring what it calls a "Behavioral Insights Team" that will look for ways to subtly influence people's behavior, according to a document describing the program obtained by FoxNews.com. Critics warn there could be unintended consequences to such policies, while supporters say the team could make government and society more efficient. 

[...]

"The goal is to improve the efficiency and effectiveness of government by using scientifically collected evidence to inform policy designs. What is the alternative? The only alternatives I know are hunches, tradition, and ideology (either left or right.)"   

But some economists urge caution. 

"I am very skeptical of a team promoting nudge policies," Michael Thomas, an economist at Utah State University, told FoxNews.com. 

"Ultimately, nudging ... assumes a small group of people in government know better about choices than the individuals making them." 

And sometimes, he added, government actually promotes the wrong thing.

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